Parsons Alumni Magazine: Regarding Design (re:D)
I served as lead designer and art director for three consecutive issues of Parsons' annual alumni magazine, collaborating with design, editorial, and project management teams through 6-9 month development cycles. Each issue required extensive research directed by and in collaboration with John Haffner-Layden in editorial, design development, and stakeholder presentations while supervising additional designers through production.
PROJECT NOTES:
Multi-year creative leadership — Maintaining visual consistency while developing distinct approaches for each annual theme
Cross-departmental collaboration — Coordinating with editorial, project management, and various Parsons departments throughout extended timelines
Design team supervision — Art directing additional designers while managing complex production requirements
Technical production expertise — Managing specialty printing processes on-press, including metallic and fluorescent inks
